Virtual Human Interaction Lab

Studying the dynamics and implications of interactions among people in immersive VR simulations, and other forms of human digital representations in media, communication systems, and games.

Reality Virtually Hack

The Reality Virtually Hackathon is a purpose-built hackathon community of 400 participants selected from approximately 1,600 applicants to create original cross reality (XR) work.


SMARTlab works across sectors and disciplines to instigate and support positive cultural change.